Why Invest in Sri Lanka

“Invest in Sri Lanka?”at a seminar held in Moscow with Mr. Asanga Seneviratne
31 January 2015

Sri Lanka Ambassador in Russian Federation Udayanga Weeratunga with Mr. Asanga Seneviratne, founder of Anilana Hotels & Properties Limited was the keynote speaker at a seminar held in Moscow at hotel the 31 January 2015. Around 100 senior business executives, government representatives, and media representatives participated at this event, providing a unique opportunity to learn about the particularities of the Sri Lanka market. The theme of the seminar was “Why Invest in Sri Lanka”.
Without any doubt, Sri Lanka and Russia are different countries with different cultures, traditions, needs, market regulations and business environment. Despite the diversities, there has always been a close connection between our country and Russian Federation. Our recent political and economic development shows that Sri Lanka is one of the potential destinations for worldwide investors. The objective of this seminar was to help Russian investors adapt to the competitive environment by relocating their investments to low-cost Sri Lanka.

At this seminar, A few investment projects were also brought to the notice by Ambassador Weeratunga. Russian Investors received complete market information about Sri Lanka and additional details about the Kankasanthurai Cement Factory and Hambantota International Port & airport

Ambassador Weeratunga further stated “There are several investment opportunities especially for infrastructure development in the north east region. Through the Board of Investment of Sri Lanka, Sri Lanka Mission in Russia is ready to provide any assistance and support. During the question and answer session, questions were raised by the participants which is clearly highlighted that the enthusiasm of Russian investors to do business with Sri Lanka.

Asanga Seneviratne Managing Director
Mr. Asanga Seneviratne is the founder of Anilana Hotels & Properties Limited, spearheading the launch of the “Anilana” brand, which he owns. He is also a Non-Executive Director of Nation Lanka Finance PLC. Mr. Seneviratne was previously a director of Taru Villas Holdings (Pvt) Limited where he was instrumental in developing the hotel chain of Taru Villas, as well as being a Director and Chief Executive Officer of Asia Capital PLC, a public quoted Company on the Colombo Stock Exchange (since 1994). Mr. Seneviratne was previously Managing Director of Asia Securities (Pvt) Ltd, and Chief Executive Officer of Asia Capital Ltd. He has also served as Chairman of the Stock Brokers Association of Sri Lanka (2005/2006), and is currently a Director of the Colombo Stock Exchange.
Mr. Seneviratne pioneered on-line trading in Sri Lanka through investor Access Asia (Pvt) Ltd with CDAX, the first on-line trading system in Sri Lanka, enabling direct access to the Colombo Stock Exchange for the first time, directly from the clients’ personal computer. He has been involved in key capital market and private investment deals that have taken place in Sri Lanka over the last 20 years, promoting many Direct Investments in Sri Lanka from large Foreign Institutions such as Credit Agricole-Indosuez W.I.Carr, Regent Fund Management, Auerbach Grayson & Company. As well as high net-worth individuals such as Dr. Sena Yaddehige and S.K. Tiog (Malaysia). He has been instrumental in promoting many investor conferences in Sri Lanka.
With more than 20 years of extensive finance and investment experience with Asia Securities and Asia Capital, together with his experience within the hospitality industry, Mr. Seneviratne is well equipped to lead the emerging Anilana Group of Companies and successfully achieve their progressive business and expansion stratergies, building a new and profitable brand which is quality driven.

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Workshop with Natalie Tours

Workshop for Natalie Tour agency’s network
Workshop for Natalie Tours agency’s network with participation of Extraordinary and Plenipotentiary Ambassador of DSR Sri Lanka H.E. Udayanga Weeratunga took place on 19th January, 2015 at the conference hall of Hotel. All agencies of Natalie Tours have come to that hall to meet H.E. the Ambassador, got some news about Sri Lanka, ask questions about the way of selling Sri Lanka, what recommend to their tourists and what to inform them about the country. During 1.5 hours Ambassador Weeratunga shared his experience and impressions about Sri Lanka, its culture and traditions, history and sights, as well as told some interesting stories about tourists and gave advises to the young managers. Special attention was given to visa formalities as the passport validity for tourists had been extended for 6 month. The Ambassador mentioned that Russian and Ukrainian tourists are still the most welcome guests for Sri Lankan hoteliers. All participants got Randy Tea and posters with Sri Lanka views of flora and fauna.
Workshop with Natalie Tours opens the seasonal workshop session about Sri Lanka.

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Workshop with SriLankan

Tourism workshop with SriLankan Airlines
23th April 2014
A workshop on Sri Lanka was held 23 April 2014 at the Embassy of Sri Lanka in Moscow. Workshop was organized by the Embassy in collaboration with Sri Lankan Airlines. The event was attended by more than 30 tour agents interested in comprehensive and reliable information about Sri Lanka as well as being educated to sell and promote this attractive and promising destination
His Excellency Mr. Udayanga Weeratunga, Ambassador of the Democratic Socialist Republic of Sri Lanka to the Russian Federation opened the workshop with a lecture in Russian language. For two hours the Ambassador spoke about the history and culture of the country, visa regime, main tour routes and sights of the island. His Excellency informed the participants about the achievements and development of tourism sector in Sri Lanka. The statistics show that Sri Lanka successfully pursue the target set by His Excellency the President Mahinda Rajapaksa, to attract 2.5 million tourists by 2016.
The seminar was also attended by the representatives of SriLankan Airlines Office in Moscow. The managing Director of SriLankan Airlines in Moscow, Ms. Anna korolkova, spoke about joining OneWorld, the fleet expansion and the benefits of direct flights to Colombo, connection capabilities and on-board services. He also introduced one of the Airline’s new products such as Air Taxi, which allows tourists to minimize time for internal transfers across the island. A comprehensive presentation was given to the representative on ticketing facilities and avoiding complications.
All the participants were invited for a delicious Sri Lankan lunch, and Ceylon Tea arranged by the Embassy.

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Tourism Road Show in Armenia

Mega Tourism Road Show; Workshop on Sri Lanka in Armenia
10 April 2013
His Excellency the Ambassador Udayanga Weeratunga along with Mr. Sergis Tarverdyan, the Honorary Consul of Sri Lanka to Armenia, ceremoniously opened the Honorary Consulate of Sri Lanka in the Republic of Armenia at No. 3a, Arshakunyats Street, Yerevan.
The event was attended by the Mr. Ashot Voskanian, Director, Asia – Pacific and Africa Department of the Ministry of Foreign Affairs of Armenia. Further, senior representatives of the Ministry of Economic Development, representatives of leading travel and tourism companies and senior journalists too were present at the opening.

A workshop on Sri Lanka was held 10 April 2013 at the Hotel Yerevan. The event was attended by more than 250 tour agents interested in comprehensive and reliable information about Sri Lanka as well as being educated to sell and promote this attractive and promising destination. His Excellency Mr. Udayanga Weeratunga, Ambassador of the Democratic Socialist Republic of Sri Lanka to the Russian Federation opened the workshop with a lecture in Russian language. For two hours the Ambassador spoke about the history and culture of the country, visa regime, main tour routes and sights of the island. His Excellency informed the participants about the achievements and development of tourism sector in Sri Lanka; in December 2012 Sri Lanka welcomed 1 millionth tourist. For the whole year the country received 1 005 605 tourists, including 28 402 from Russia, which is 32.8% increase compared to 2011. The statistics show that Sri Lanka successfully pursue the target set by His Excellency the President Mahinda Rajapaksa, to attract 2.5 million tourists by 2016.

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Workshop with DSBW Tours

Workshop on Sri Lanka with “DSBW Tours”
27th February 2013
A workshop on Sri Lanka was held 27 February 2013 at the Embassy of Sri Lanka in Moscow. Workshop was organized by the Embassy in collaboration with “DSBW Tours”, a large and well-known tour operator with more than 20 years of experience in the tourism industry. The event was attended by more than 50 tour agents interested in comprehensive and reliable information about Sri Lanka as well as being educated to sell and promote this attractive and promising destination.
His Excellency Mr. Udayanga Weeratunga, Ambassador of the Democratic Socialist Republic of Sri Lanka to the Russian Federation opened the workshop with a lecture in Russian language. For two hours the Ambassador spoke about the history and culture of the country, visa regime, main tour routes and sights of the island. His Excellency informed the participants about the achievements and development of tourism sector in Sri Lanka; in December 2012 Sri Lanka welcomed 1 millionth tourist. For the whole year the country received 1 005 605 tourists, including 28 402 from Russia, which is 32.8% increase compared to 2011. The statistics show that Sri Lanka successfully pursue the target set by His Excellency the President Mahinda Rajapaksa, to attract 2.5 million tourists by 2016.
The seminar was also attended by the representatives of SriLankan Airlines and Emirates. The Area Manager of SriLankan Airlines in Moscow, Mr. Kavishan Dissanayake spoke about the fleet expansion and the benefits of direct flights to Colombo, connection capabilities and on-board services. He also introduced one of the Airline’s new products – Air Taxi, which allows tourists to minimize time for internal transfers across the island. Mrs. Oksana Kamachkina, Sales Executive of Emirates Airlines, reported about the Airbus A-380 on-board services for the passengers of economy, business and first classes. She also presented a new service “Dubai Stopover”, which includes accommodation in one of 60 hotels in Dubai, airport transfer and meeting, as well as visa support.

Concluding the workshop Mrs. Elena Silina, Head of the Exotic Department of DSBW Tours, informed the travel agents of the main tour programs, the most popular beaches and hotels in Sri Lanka. All the participants were invited for a delicious Sri Lankan lunch, arranged by the Embassy.

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Tourism Workshops with Intaer

Seminar on Sri Lanka Tourism
22nd of February 2012

A seminar on “Sri Lanka Tourism” for tour agents was held on 22nd of February 2012 at the residence of H.E. the Ambassador in collaboration with Intaer Tour operator. 47 tour agents took part at the event.
The Ambassador of Sri Lanka H.E. Udayanga Weeratunga delivered an informative presentation on developments of Sri Lanka Tourism industry, current developments on infrastructure, briefing on Sri Lanka, main itineraries, heritage, cuisine, and visa formalities etc. All participants were made well aware on Sri Lanka as a tourist destination.

Followed by the Ambassador’s speech, the presentation on Sri Lankan Airlines flight operations to Moscow was done by Ms. Anna Korolkova, Director General of Sri Lankan Airlines office in Moscow.

The raffle draw was arranged by the sponsoring tour operator, Intaer Tour to select a winner to participate the familiarizing tour to Sri Lanka. Further the company presented fact and details about their company and recommended tourist destinations.

End of the seminar, participants enjoyed a Sri Lankan lunch and Ceylon tea. Participants received gift packs with Ceylon tea, Audio Guide CD, tourism posters and other tourism promotional materials from the Ambassador.

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Workshop with Grand Voyage

Tourism Workshop with “Grand Tour Voyage”
3rd April 2012
Embassy of Sri Lanka in Moscow organized a workshop on Sri Lanka in collaboration with multi-tour operator “Grand Tour Voyage” on the April 3, 2012 the seminar was attended by 40 managers from various agencies. This workshop is one of the continued the series of seminars that the Embassy of Sri Lanka organizes.
The seminar was opened by H.E. Mr. Udayanga Weeratunga, Ambassador of Sri Lanka to Russia. He explained about the features of stay in Sri Lanka, the visa procedures, the Sri Lankan souvenirs, as well as of the main tour routes and sights of the island. H.E. Mr. Weeratunga told about regions and cities of Sri Lanka, and even mentioned some famous legends and interesting stories, which certainly helped the agencies to understand Sri Lanka better and to get an inside view of the country. The Ambassador noted strong growth and development of tourism in Sri Lanka – in the past year 2011 Sri Lanka received 21,385 tourists from Russia, which is 61% more than in 2010.

The Ambassador presented the new Tourism Catalog on Sri Lanka. The book contains complete information about the country, its history, culture, attractions and hotels of the island.

The seminar was also attended by SriLankan Airlines representative. The Head of Moscow Office of SriLankan Airlines Ms. Anna Korolkova spoke about the airline, services on board and also explained about the new product – Air taxi, which allows tourists to reduce the time for internal travel in the island.

During the workshop, all participants received gifts from the Embassy: audio CD-guide, brochures on Sri Lanka and the SriLankan Airlines, the famous Ceylon tea, and of course, the above mentioned Catalog on Sri Lanka.

At the end of the seminar the representatives of “Grand Tour Voyage” and Ms. Julia Shestakova, Tourism Director of the company, told the travel agents about the main tourist packages and hotels in Sri Lanka. Later, all participants were invited to a Sri Lankan dinner, organized by the Embassy.

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Workshop with Spectrum

Workshop with Spectrum travel company & Etihad Arways
12 November, 2010
On 12th November, 2010 second workshop of winter series took place at the Embassy of Sri Lanka in Moscow in cooperation with tour operator Spectrum. Around 70 agents took part in the event. Workshop was attended by Etihad Airways.
The Ambassador of Sri Lanka H.E. Udayanga Weeratunga told about the country, main itineraries, heritage, cuisine, visa formalities, informed participants about the current situation in Sri Lanka Tourism industry.
He shared his personal experience and narrated island ancient legends to the participants. His speech was accompanied with a photo presentation of Sri Lanka.
Then Etihad Country Manager Russia Mrs. Natalia Gorunova and her assistants made a presentation of Etihad Airways. Small drawing took place afterwards and some presents from Etihad were handed over to lucky agents for their excellent knowledge of airlines services.
Chief Development Officer of Spectrum travel company Mrs. Olga Shmeleva together with her assistant Ms. Maria Borisova informed agents about winter programs and hotels accordingly. Afterwards, small raffle was hold and lucky devils got presents from Spectrum, such as Ceylon tea, spices etc.
The event was concluded with a Sri Lankan lunch and Ceylon tea ceremony. Agents feel some taste of Sri Lanka and got to know how to choose the best Ceylon tea.
Embassy of Sri Lanka appreciates all parties for such an event and opens to any joint promotion opportunities. We are ready to give you a taste of Sri Lanka.

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Workshop with Connaissance

Workshop with tour operator Connaissance
11 November, 2010
It is becomes a tradition to have a workshops devoted to Sri Lanka at the Embassy of Sri Lanka in Moscow. This winter season 2010/2011 will not be the exception to the rule. On 11th November, 2010 first workshop of winter series took place at the Embassy of Sri Lanka in Moscow in cooperation with the oldest travel company selling Sri Lanka Connaissance. More than 35 agents took part in the event.
The Ambassador of Sri Lanka H.E. Udayanga Weeratunga addressed participants. He informed them about the current situation in Sri Lanka Tourism industry, told about the country, main itineraries, heritage, cuisine, and visa formalities. His narration abounded in interesting funny stories, personal experience, and island ancient legends. His speech was accompanied with a nice photo presentation of Sri Lanka.
Then H.E. the Ambassador took part in a short drawing. Small useful presents reminding Sri Lanka were handed over to lucky agents, who know the island heritage, history and customs.
Director General of Connaissance travel company Mrs. Olga Arhipova informed participants about winter programs of the company and recommended hotels.
The event was concluded with a Sri Lankan lunch and best Ceylon tea. Agents could not only get some information about the country but to feel some taste of the Island of Paradise.
Do you know how to buy the best Ceylon tea, packed in Sri Lanka? Do you want to taste Sri Lankan cuisine? Do you want to feel Sri Lanka? We are ready to make your dreams come true.

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Workshop with Tez Tour

Workshop for TEZTOUR agency’s network
20th October, 2010
Workshop for TEZTOUR agency’s network with participation of Extraordinary and Plenipotentiary Ambassador of DSR Sri Lanka H.E. Udayanga Weeratunga took place on 20th October, 2010 at the conference hall of Danilivskaya Hotel. Every year by tradition since 2007, all agencies of TEZTOUR have come to that hall to meet H.E. the Ambassador, got some news about Sri Lanka, ask questions about the way of selling Sri Lanka, what recommend to their tourists and what to inform them about the country.
During 1.5 hours Mr. Weeratunga shared his experience and impressions about Sri Lanka, its culture and traditions, history and sights, as well as told some interesting stories about tourists and gave advises to the young managers. Special attention was given to visa formalities as the passport validity for tourists had been extended for 6 month. The Ambassador mentioned that Russian and Ukrainian tourists are still the most welcome guests for Sri Lankan hoteliers.
All participants got posters with Sri Lanka views of flora and fauna.
Workshop with TEZTOUR opens the seasonal workshop session about Sri Lanka.

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