Monthly Archives: October 2014

Mega Tourism Caravan-7 Successfully in Belarus, Moldova & Ukraine
24 September to 06 October 2014

The “Mega Tourism Caravan-7″ road show which was conducted in the Republic of Belarus, Ukraine and Republic of Moldova for three weeks concluded its journey on 06 October 2014. This epic campaign under taken by the Embassy of Sri Lanka in the Russia, under the personal supervision of the Ambassador Udayanga Weeeratunga, with the collaboration of the Sri Lanka Tourism Promotion Bureau was a huge success in promoting Sri Lanka Tourism and opened enormous avenues to all Sri Lankan participants to expand respective business ventures.
Further, it also facilitated to further the existing political and cultural relations between Sri Lanka – Republic of Belarus, Sri Lanka – Republic of Moldova and Sri Lanka – Ukraine as Ambassador Weeratunga very successfully managed to harness the Diplomatic Corps in both political and cultural spheres, Leading Travel and Tour Operators, High Profile Media Officials, Senior Officials of both public and private sector of both countries and most importantly the General Public. The lectures, presentations, press briefings, public addresses and interactions of the Ambassador were the major contributing factors in harnessing people of all walks of life.
Mega Tourism Caravan-1 first setup Saint Petersburg, the “Venice of the North” posed an ideal launching pad for this campaign. Promotional activities which started on 17 March 2013 were conducted for three successive days with shopping mall activation in Mega Dybenko, Sri Lankan Cultural Night and Photo Exhibition at Moscow Hotel, Workshop and one to one meetings at the Hotel Oktyabskaya and other associated activities.

Successful promotional activities conducted with the Workshop with participation of Travel and Tour Operators in the Belorus, Moldova and Ukraine was the main event. Sri Lankan Night, the cultural show dedicated to the Diplomatic Corps and shopping mall activation for the general public were also well attended and received in Minsk, Vitebsk, Gomel, Kiev & Kishinev.
Workshop’s, Reception and Sri Lankan Night to the Diplomatic Corps, Shopping Mall activation at Dream Town were the major events in Kiev, Ukraine.

After successfully completing the “Mega Tourism Caravan-7” road Show in Belarus, Ukraine and Moldova, His Excellency Udayanga Weeratunga hosted the participants for a dinner at Hotel Cordon, in which there was also a certificate presentation as a token of appreciation to all the participants. H.E the Ambassador appreciated the efforts of all the participants including the dancers and other exhibitors representating various authorities assisted to make the Roadshow a success. Maj.Gen Crishantha De Silva, Deputy Chief of Mission, Mr. Samantha Pathirana HOC Embassy, Group Captain Ravindra Liyanagamage -Defence Attache, Mr. Viranga Bandara, Junior Manager of Sri Lanka Tourism Promotion Bureau, Miss Anna Korolkova -General Director SriLankan Airline Moscow office and Mr. Chandana Wickramasinghe also spoke in the event.

Participation of Laksala, Siddhalepa, Leading Travel and Tour Operators of Sri Lanka and the unparalleled performances by the Dancing Guild of Maestro Chandana Wickramasinghe were the main anchors of this accomplishment. Collaboration and sponsorship of the Sri Lanka Tourism Promotion Bureau and the persevering and resolute leadership of His Excellency Udayanga Weeratunga duly supported by the staff enabled this mammoth campaign to become a reality and a success.

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Tour Operators and Their Agents in Kishinev, Moldova Updated on Sri Lanka Tourism
06th October 2014

Workshop on Sri Lanka Tourism”, the final event of the tremendously successful tourism promotion programme on wheels, Mega Tourism Caravan 7 planned, organized and executed by the Sri Lanka Embassy in the Russian Federation concurrently accredited to the Republic of Moldova was held at the Codro hotel amidst a well-attended gathering of Moldavian Tour Operators and agents.
Sri Lanka Embassy in the Russian Federation concurrently accredited to six other CIS countries in the region has been actively promoting Sri Lanka as a preferred destination amongst tourists from CIS countries and the workshop for Tour Operators and their agents in Moldova was organized in keeping with that overall objective. Tour Operators and their agents in any country play a pivotal role in disseminating information on attractive tourist destinations. Well aware of this phenomenon, HE the Ambassador Udayanga Weeratunga conducted a well compiled presentation at the outset of the workshop, sharing all the relevant details with the Tour Operators and agents. Thereafter the gathering was entertained through a variety of cultural and other activities which included; Sri Lankan traditional dancing performances together with a “Perehara”. Apart from these performances, leaflets/souvenirs, tourism promotional videos and T-shirts were distributed amongst those who were present in the mall. In addition more than 1000 thousand Ceylon tea cups were served to all those who had gathered to witness the event.
Apart from all these activities the distribution of leaflets/souvenirs, tourism promotional videos and T shirts were carried out whilst more than five thousand Ceylon tea cups were served to all the visitors.
Once again of the key contributory factor for the tremendous success of this event was the untiring efforts of HE Udayanga Weeratunga, the Ambassador to Russian Federation. His meticulous planning coupled with the extensive knowledge about CIS countries was the key to successful execution of the MEGA Tourism Caravan 7 programme in Moldova.

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Sri Lankan Culture and Traditions Shines in Moldova
03-05th October 2014

Mega Tourism Caravan 7, planned and executed under the close supervision of His Excellency Udayanga Weeratunga the Ambassador to Russian Federation, as its final out door event enthralled thousands of Moldovians gathered at the MallDova Mall in Kishinev, the capital city of Maldova, with a glittering cultural show and uniquely Sri Lankan activities. The show termed, “Shopping Mall Activation” continued for two days; 04 and 05 of October 2014 and attracted thousands to the MallDova Mall.
MallDova Mall unarguably one of the most sort after malls both by locals and foreigners has more than 130 shops, a supermarket which covers 2300 square meters, a multiplex cinema, and a playground for children, bowling and other various leisure options. Organizing the Sri Lankan show, a brainchild of HE Udayanaga Weeratunga at the MallDova mall unarguably is a master stroke in attracting Moldavians who travel to South Asia regularly.
National Wine Day returns to the Great National Assembly Square– Kishinev in on October 5th and 6th, 2014 with a revised concept. This year the organizers are brought the audience closer to the wine producers through professional wine tastings, visits to the vineyards and special moments dedicated to the culture of wine, arts and gastronomy. The 12th edition of the National Wine Day is supported by the Ministry of Agriculture and Food Industry, Association of Producers and Exporters of Wines of Moldova, Codru PGI Association and Divin PGI Association.
The Sri Lankan stall and the stageconstructed specially for this eventstood elegant at the MallDova mall with grand décor of culture, beaches, wild life, festivals, water sports, Buddhist attractions of Sri Lanka. The performances on both days were preceded by an elaborate introduction to Sri Lanka by the HE Udayanga Weeratunga, which was well received by the large gatherings present at the mall. Thereafter the gathering was entertained by Sri Lankan traditional dancing performances together with a “Perehara” on each day. Apart from these performances, leaflets/souvenirs, tourism promotional videos and T-shirts were distributed amongst those who were present in the mall. In addition more than five thousand Ceylon tea cups were served to all those who had gathered to witness the event.
Sri Lanka Tourism Promotion Bureau (SLTPB) which partnered this Mega event, contributed in no small way towards its success. SLTPB which has been working hand in glove with the Sri Lanka Embassy in Moscow towards transforming Sri Lanka to be Asia’s foremost tourism destination for thousands of tourists from Commonwealth of Independent States, provided expert advice and specialists in the tourism trade to make the Mega Tourism Promotion Caravan 7 a great success.

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Sri Lankan Culture and Traditions on Show in the Green City of Kiev, Ukraine
01-02th October 2014

Mega Tourism Caravan 7, the unique Sri Lankan Tourism Promotion event launched by the Embassy of Sri Lanka in the Russian Federation concurrently accredited to Ukraine unraveled one of its most eye catching activities the “Shopping Mall Activation” which includes diverse cultural performances along with other unique activities at the Dream Town Shopping Mall in the Kiev City Center on the 1 October 2014.
Dream Town Shopping and entertainment center is considered one of the most attractive shopping centers in Ukraine. It is a place that meets all the criteria for a shopping center or a mall. It has everything and more – a lot of branded shops, where you can find everything – from mobile phones to jewelry and fur coats; cafes, restaurants, bistros, pizzerias as well as it is one such place where outdoor activities such as bowling, billiards, curling, ice rink too are possible making the complex one stop shopping center for everyone. Buzzing with activity during all times of the day, Dream Town Shopping Mall unarguably was ideal for Mega Caravan 7 activities.
Mega Tourism Caravan 7 due to popular demand continued its activities for two consecutive days (1 and 2 October) at the Dream Town shopping Mall. The different performances on each day were preceded by an elaborate introduction to Sri Lanka by the HE Udayanga Weeratunga, which was well received by the large gatherings present at the mall. Thereafter the gathering was entertained by Sri Lankan traditional dancing performances together with a “Perehara” on each day. Apart from these performances, leaflets/souvenirs, tourism promotional videos and T-shirts were distributed amongst those who were present in the mall. In addition more than five thousand Ceylon tea cups were served to all those who had gathered to witness the event.
Amongst the Sri Lankan traditional items on display at the shopping mall handicrafts produced by the State owned Gift and Souvenir Boutique “Laksala” attracted a large number of visitors whilst Siddalepa Ayurvedic foot massage applied by specially flown in masseur from Siddhalepa Company was in much demand amongst visitors.

Representatives from Sri Lankan Airlines the national carrier of Sri Lanka disseminated information on the direct flights available from Moscow to Colombo amongst many visitors who were keen on flight details to and from the region. Overall the activities at the Dream Town Shopping mall was a tremendous success and everyone who visited the mall during the presence of Mega Tourism Caravan 7 team praised it for its novelty and uniqueness.

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