Official reception to mark Sri Lanka’s participation at PRODEXPO 2012
14th February 2012
A reception was hosted by Ambassador Udayanga Weeratunga on 14 February 2012 to mark Sri Lanka’s participation in the PRODEXPO 2012 trade exhibition at the residence of the Ambassador. The event was attended by 100 distinguished guests both from the tea industry of Russia and Sri Lanka as well as from the Russia’s diplomatic community.
In the Ambassador’s address, he highlighted that the Ceylon tea industry had a 32.7% market share in Russia out of which 15.8% was the import of pre-packed teas. He went on to explain that major tea brands in Russia such as Akbar, Lipton, Orimi Trade (Princess Noori, Gita, Yava), Ahmad Tea and the brands of May Company were the major players with 75% of total market share and that Ceylon Tea promotion in Russia and the CIS countries were paramount to maintain market positions amidst competition from other producing nations.
Following the sumptuous buffet dinner, the Ambassador invited his guests to enjoy a cup of freshly brewed Ceylon Tea.
